Shop window lighting & store lighting

Sales-promoting store lighting with an eye-catching effect

Store lighting makes the goods in the sales area really attractive, e.g. in bakeries, grocery stores, but also in fashion stores or bookstores. Light directs the viewer's gaze and shows the range visually from its best side. To achieve this, the store lighting must have a high CRI value of at least Ra 80 in order to perfectly reproduce the color spectrum in artificial light.

Why you should make use of a lighting design

Competent lighting design is always recommended for store lighting. This incorporates all technical and location-specific features to invite customers to linger and highlight goods. The lighting designers also know how to integrate state-of-the-art lighting technology perfectly into the store environment. Examples include high-performance, low-maintenance LED store lighting and HCL sensors that automatically adjust brightness and color temperature to the course of the day and thus support people's natural biorhythms.

What do you need to consider when planning a business?

Basic lighting

The basic lighting, which ensures uniform brightness throughout the store area, includes

Ceiling lights
Recessed spotlights
Pendant lights

Accent lighting

Accent lighting is used to precisely illuminate specific product areas or individual goods, for example the sausage and cheese counter or a display area for the current bestseller in bookshops.\ This aspect of store lighting directs the visitor's perception. These include:

Down Lights
Spotlight
Spots

Shop window lighting

The shop window is usually the first point of contact with the customer and has a signal effect through a dynamic interplay of light and shadow. Store lighting can also play with the light color here: Cool light colors >4,000 Kelvin convey freshness and dynamism, while warm light colors up to 3,000 Kelvin have a cosy effect and set the tone for the room.

z. For example, cakes and pastries are presented in a particularly tasty way in the patisserie.

Lighting with track systems

Track systems offer flexibility, as the luminaires can be positioned anywhere on a track. With track systems, a general distinction is made between low-voltage and high-voltage systems. In the high-voltage sector, a further distinction is made between single-phase busbars and multiple-phase busbars, e.g. 3-phase busbars.

The difference between single and multiple phases is that with the single-phase system, the lamps can only be switched on or off or dimmed together. This system is more oriented towards the end customer. Spots, spotlights and tracks from the same manufacturer are used.

3-phase systems offer the advantage of switching several spotlights differently and thus creating different scenarios. There can be cross-manufacturer compatibility here, for example with rail systems from Arcchio.

Discover rail systems now

Technical aspects

CRI/color rendering

The color rendering is specified in Ra, followed by the Percentage of color rendering compared to natural daylight. 100 percent color fidelity is currently only achieved with halogen lamps, but the light from high-quality LED store lighting from Ra 80 already looks very natural.
Values below Ra 80 should not be used in store lighting to avoid unappealing, false colors on the goods, which is particularly relevant in the fashion industry, for example, to avoid disappointment on the customer side.

Light color

Another important factor for the quality of light is the color temperature or light color. This has an impact on how goods and, above all, foodstuffs are perceived. In this case, white is not the same as white.
The color temperature makes light appear either bluish and therefore cool or reddish and therefore warmer.
In supermarkets in particular, light colors are selected specifically for the various foods, for example warm white for tasty meat and crispy bread rolls. Eat with your eyes!

Our recommendations

Shop window lighting

Display lights

Pendant lights

LED strips

Legal requirements

Legal regulations must be observed for store lighting. The basic brightness in the store must reach at least 300 lux, and even 500 lux in the checkout area. For reasons of customer convenience, certain areas can of course exceed the legal standards, for example in bookstores to allow customers to browse through literature easily.

Good light needs professional advice

Sustainability

With LED store lighting, the focus is on ecological and economic sustainability:

High energy savings due to low wattages
high brightness at the same time due to better Luminous efficacy of 100 lm/W
Very good color rendering of at least Ra 80 to Ra 90

Wide range of available light colors
Long service life from 50,000 operating hours
No IR and UV radiation to affect the quality of the goods

Lighting design from Lights.ie supports companies on their way to becoming a more energy-efficient, sustainable business by using climate-friendly lighting. The investment pays off for companies in several ways: public programs also promote efficient indoor and outdoor lighting with subsidies of up to 50 %.